Small Mistakes That Cost Millions To Fix

Snapped Up Snapple – $2 billion

In the 1990s, you’d be hard-pressed to find anywhere that wasn’t selling a delicious bottle of Snapple juice. The company caught the attention of Quaker Oats, who purchased the beverage brand more roughly $2 billion.

As time went on, more soda brands like Pepsi and Coca-Cola were imitating the iced tea craze, and with much greater success. In only three years, Quaker would sell its stake in Snapple for $300 million, making it one of the worst business decisions ever made.