Company Logos With Hidden Messages In Plain Sight

Levi’s

Levi’s jeans has a pretty conventional logo, but that doesn’t mean that the designers didn’t hide a few hidden gems in its outline. While we can see the normal font at the top, it’s the curves at the bottom that point out a detail.

The two curves might look like a normal design choice, but they’re actually there to represent the shape of pockets found on their signature jeans. Next time you look at the logo – or your jeans! – look out for the similarities.